Overview
Fordham University | New York, NY

Get down to business and discover the real deal behind developing and running a successful enterprise.
This "junior MBA" program will expose you to a curriculum similar to business school, but designed specifically for motivated high school students. You’ll learn what it takes to build a business – from that first great idea to the birth of a successful company. Explore Strategic Management, Marketing, Finance, Business Ethics, and Sustainability as you interact with business leaders, educators, and executives who share firsthand knowledge on how to get the job done.
Lay the foundation in the ENTREPRENEURSHIP SIMULATION.
Working with your peers, you will develop a full-scale business plan and present an executive summary to mock investors – a critical component of any emerging company. Your plan will include everything from concept and product development to marketing, sales, and finance guidelines. You’ll also research the competitive landscape, and make savvy decisions to ensure success.
With thorough training and creative collaboration, you’ll be better prepared in real-world situations than many entrepreneurs. Practice your presentation skills and “sell” your idea – once you’ve done it here, there’s no limit to what you can do “out there.”
Program Highlights
Know What It Take to Lead a Business — Whether your dream after college is to start your own company and grow it into a marketplace phenomenon, or join an existing enterprise and lead it into the future, staying competitive requires know-how, talent, drive, vision and leadership.
At the Explore Business Fundamentals Conference you can:
- Take on mission-critical roles performed by company leaders and learn what it takes to get things done.
- Develop a real-world business plan.
- Create innovative marketing strategies and branding themes that turn raw ideas into household names.
- Engage in the Business Simulation where you present an executive summary of your company to potential investors and secure venture capital.
- Conduct a Business Case Study on a Fortune 500 company that puts it under the magnifying glass on core issues of sustainability and business ethics.
- Learn how to be a persuasive, articulate and creative risk taker with a strategic vision.
- Experience what it’s like to be a first-year college student.
- Get a true sense of what it will be like to be an active entrepreneur solving real-world business challenges.
- Earn up to two college credits.
Make it your business to be a success!
Program Components
- College Accredited, Academic Curriculum
- Conduct research, analyze information, engage in debate, resolve conflict, and build networks of support as you practice being the business leaders of tomorrow
- Analyze current issues such as Strategic Management, Marketing, Finance, Business Ethics, Sustainability, and International Trade
- Debate the challenges and opportunities confronting the U.S. Economy and the Business Landscape
- Engaging Faculty & Guest Speakers
- Gain access to Academic and Professional Leaders in the business field
- Speakers may include Investment Bankers, Corporate Executives, Venture Capitalists, Non-profit Leaders, Business Professors, and professional leaders from the business environment
- Program Relevant Field Excursions
- Experience the program content and appreciate regional sites of importance through field excursions designed to complement the academic and skill building objectives of the program
- Field Excursions may include visits to:
- New York City: New York Federal Reserve, Wall Street, a Corporate Tour, and Times Square
- Career Focused Skills & Personal Development Workshops
- Formulate a Personal Mission and Vision plan for your future
- Develop and polish skills like Time Management, Decision Making, Team Building, Conflict Resolution, Public Speaking, and Communication
- Explore the opportunities and strategies to advance in program related career fields
- Collegiate Experience & College Enrollment Seminars
- Experience College Life from challenging academics to dormitory living
- Gain an important head start in the Preparation for College and the College Admission Process
- Friends & Support for a Lifetime
- Develop a network of Fellow Scholars, Friends, and Mentors
A DAY AT BUSINESS & ENTREPRENEURSHIP
7:30
- 8:30 |
Breakfast |
| 9:00 - 10:00 | Simulation: Creating the Marketing Plan |
| 10:00 – 11:00 | Fortune 500 Business Case Study |
| 11:00 - 12:30 | Guest Speaker: Marketing in a Digital World |
| 12:30 - 1:30 | Lunch |
| 1:30 - 3:30 | Field Excursion: Corporate Tour |
| 4:30 - 5:30 | Skill Workshop: The Art of Public Speaking & Business |
| 6:00 - 7:00 | Dinner |
| 7:00 - 8:00 | Simulation: Venture Capitalist Practice Pitch Session |
| 8:00 – 9:00 | Career Seminar: Options for a Career in Business |
| 9:00 - 10:00 | Social Time |
| 10:30 | Room Check |
*This is a sample day and examples of lectures, excursions and activities each program may include. All speakers and events are subject to availability and change, without notice, before or after the start of a conference.
Photo Gallery
Previous Guest Speakers & Organizations Include:
Business Leaders and Academics
- Vishal Lala, Ph.D., Associate Professor of Marketing, Lubin School of Business, Pace University
- David Andrews, J.D., M.B.A., President, Gryphon Investors
- Bruce Bachenheimer, M.B.A., Clinical Professor and Director of Entrepreneurship, Pace University
- Paul Buckovich, M.B.A., Executive Vice President of Finance, Competitive Power Ventures
- Laurence Franklin, Former CEO, Tumi Inc.
- Mike Jackson, CEO, AutoNation
- John Katzman, Founder, The Princeton Review
- G. Edward Montero, Vice Chairman, Citigroup
- Ed Rensi, Former CEO, McDonald’s
- Jim Steeg, M.B.A., Executive Vice President & CEO, San Diego Chargers
- Thomas Tauke, Esq., Executive Vice President, Verizon Communication Inc.
- Solly Thomas, Associate Partner, Human Capital Management Services, IBM Global Business Services
- Kimberly Wright-Violich, President & CEO, Schwab Charitable
- Neil S. Braun, JD, Dean, Lubin School of Business, Pace University
Corporations, Consultants, Venture Capital Firms, etc.
- Citigroup, Inc.
- DC Comics, Inc.
- Federal Reserve Bank
- Prudential Financial, Inc.
- UBS Investment Bank
LeadAmerica wishes to thank Participating Institutions for generously making their facilities and personnel available to students enrolled in certain LeadAmerica programs.
Dates, Location and Tuition
Complete tuition, enrollment and other conference details can be found in the Application and Enrollment & Other Details included in your invitation package and in the online application.
| Please pay careful attention, as dates may have changed from printed material. |
|
2013 Summer Explore Business Fundamentals Sessions*
| Location | City | 2013 Program Dates | Tuition | Tuition & Travel Insurance | College Credits Available | |
| Fordham University | New York, NY | July 20 – July 26 | $2,595 | $109 | 1 | Enroll |
Tuition Includes:
- A full schedule of classes, briefings, lectures and simulations
- Certificate of Completion
- Housing accommodations at a University/College dormitory
- All on-campus meals ***
- Course materials and lab fees
- Transportation as needed for off-site activities, briefings and events
- Field trips and social events
- Program Faculty and on-site staff for supervision
- LeadAmerica T-shirt
* Dates and locations are subject to change
** To earn college credit, the student must successfully complete all aspects of the program (see college credit information on our website for more details). The Explore Business Fundamentals 7 day conference is accredited for one (1) college credit which is optional and not included in the tuition. The college credit (normally $475) is available at the reduced rate of $299.
*** Students will need spending money for several off-site meals, souvenirs and incidentals.
Students are responsible for their own airfare or other travel costs to and from each conference location.





